Roulette
Shopping trolley

The innovation challenge for a personal shopping trolley lies in shedding its outdated, utilitarian image. The goal is to transform it from a clumsy necessity for the elderly into a desirable, high-performance accessory for the eco-conscious urbanite. A "last-mile logistics" tool that rivals the appeal of premium luggage or commuter cycling gear.

Roulette

    • User insights & journeys

    • Opportunity ID

    • Concept building

    • Kickstarter

    • Prototype validation

    • Supplier sourcing

    • Frame & wheels production

    • Soft side bag production

    • Roulette team

    • Futurewave team

    • Users

    • Fast paced 2 week strategy sprint

    • Quantitative research

    • Successful crowdfunding

    • 1000 pcs first batch

    • Happy client

1.png
2.png
Navy-Front-Side.jpg
Navy-Zipper.jpg
Roulette.jpg
Sylver-S-Back.jpg
Sylver-S-Front.jpg
roulette.png
Previous

Saaba - Sherpa companion
Next

DEURN - High-end portable vault